Dear shareholders and partners,
We place social responsibility at the heart of our business. In 2020,
health concerns and economic instability came to the fore, along
with the need to take urgent actions against environmental and
social challenges. At the same time, we have felt the unprecedented
collaboration of the teams, with each employee’s abilities stemming
from their own unique life experiences, talents and interests.
As such, health and well-being are one of the top sustainability
priorities for this year. By continuing to expand education and
development opportunities, create an inclusive work culture, and
encourage our employees to broaden their attention from solely
economic results prio to social and environmental goals, we are
building a future to be proud be proud of.
Natalya Maleeva,
Human Resources Director
M.Video–Eldorado’s goal is to be a leader in sustainable development. Hence,
we take a proactive approach to setting standards that meet the principles
of social, environmental and economic sustainability, act as a benchmark for
other market players and, in doing so, transform the industry as a whole.
The Group has always taken environmental and social responsibility seriously,
which is why we devised the key objectives of our sustainability strategy
in 2020. To do this, we assessed the entire value chain and selected three
areas in which we believe we can achieve the most significant changes and
contribute to the global sustainable development agenda. We named these
“Planet,” “People and Communities,” and “Customers and technologies.”
For each, we have identified priority goals and set a timeline for achieving
them.
Goals and indicators of M.Video–Eldorado’s
sustainability strategy
PLANET
Reducing greenhouse gas emissions
Our goals by 2030:
Reduce carbon emissions in our own operations by 30%
(Scope 1 and 2)
Reduce carbon emissions in the supply chain by 20% (Scope 3)
Become carbon-neutral in our own operations by 2050
Circular economy and waste management
Our goals by 2025:
Increase the collection and processing of e-waste
to 10,000 tons
per year
Expand the consumer electronics recycling program to
all regions
of our presence
Enroll
at least 10 million people
in circular economy education
programs
Recycle 85% of our own waste
in own operations
PEOPLE
AND
COMMUNITIES
Encouraging learning
and growth
Our goals by 2025:
Provide 100% of employees with equal
access to training
Ensure that at least 60% of vacancies
are filled by internal candidates
Achieve a staff engagement rate
of at least 80%
Ensure that the minimum income of fulltime
employees exceeds the national
minimum wage by at least 20%
Safety, inclusion
and diversity
Our goals by 2025:
Increase diversity in teams at all levels
Introduce a “Zero Accidents” safety
culture
Ensure that 100% of employees have
access to psychological and physical
health programs
Train 100% of employees annually on
diversity, inclusion and antidiscrimination
Local community
development
Our goals by 2025:
Ensure that
at least 15% of employees
take part in the federal volunteer
program at least once a year
Ensure that
more than 2 million people
receive direct or indirect charity
support from the Group
CUSTOMERS
AND
TECHNOLOGIES
Accessible
environment
Our goals by 2025:
Make 100% of the Group’s online and offline stores accessible to people with
disabilities
Cybersecurity
Our goals by 2025:
Ensure that
100% of employees
undergo annual training on working
with personal data and on information
security skills
Promotion of products for
conscious consumption and
an eco-friendly lifestyle
Our goals by 2025:
Generate
20% of revenues
from
products that promote healthy
and sustainable lifestyles
Contribution to achieving the UN
Sustainable Development Goals
Our goals are consistent with the UN Sustainable Development Goals (SDGs).
They are designed to address global environmental and social challenges in six
key areas where we can contribute the greatest value to the world.
Planet
People and Communities
Customers and technologies
Independent assessment
The non-financial information disclosed in this report has been prepared in
accordance with GRI Standards. The disclosure table of mandatory reporting
items is given in the Appendix. In the future, we also plan to disclose information
in accordance with SASB and SA8000 standards.
This year, we did not engage an auditor to verify the non-financial information
disclosed in this report. However, we plan to conduct an independent audit to
verify our goals and non-financial information in the near future. We will also
verify our emission reduction targets in accordance with the Science Based
Targets Initiative.
ESG management system
Consistency, transparency and accountability in the sustainable
development agenda are the foundation of our work. As such, we have
prepared a comprehensive action plan to achieve our strategic goals and
identified areas in the management system in which changes will make us
more transparent and open to stakeholders, including by:
Publicly disclosing policies that support the achievement of the
Sustainable Development Goals;
Engaging with stakeholders to promote responsible consumption practices;
Improving information disclosure on matters concerning sustainable
development and obtaining ESG ratings.
Stakeholder engagement
Relations with stakeholders are a key component of M.Video–Eldorado’s
success. We regard stakeholders as individuals or organizations that may
be directly or indirectly affected by our activities, as well as those who can
influence decisions made by the Group. Our key stakeholders are customers,
employees and their families, shareholders and investors, partners, non-profit
organizations and associations, and local communities, among others.
M.Video–Eldorado seeks to actively cooperate with stakeholders, build
open, respectful and mutually beneficial relationships with them, and
promptly inform them about events within the Group, as well as challenges
and achievements in matters concerning sustainable development.
The Stakeholder Engagement Policy defines the overall approach to managing
stakeholder relations.
Employees
In relations with employees, we work to:
provide a comfortable, safe and motivational environment to achieve
the best results;
continuously improve the system of financial and non-financial
incentives;
obtain feedback from employees to improve internal processes and
increase engagement;
communicate opportunities for growth and development as well as
existing programs and initiatives.
The Group aims to:
Offer employees flexible conditions to realize their potential and
resolve issues in the most efficient way;
Use convenient workspace organization formats to improve
productivity and ensure safety;
Provide access to the latest technologies.
Frequency of interaction: daily.
Customers
In relations with our customers, we work to:
Build trust-based and transparent relationships with customers
before, during and after a purchase.
Increase recognition of the M.Video and Eldorado brands;
Convey key information to them about new products, services
and special offers;
Obtain feedback from them to improve products and services;
Provide them with information about the Group’s contribution
to important social and environmental issues.
M.Video–Eldorado aims to:
Create new consumer experiences based on the mobile web;
Provide convenient formats and tools to make purchases and create
a single service space for customers in sales areas and online stores;
Provide shoppers with access to the latest technology and leading
brands.
Frequency of interaction: daily.
Shareholders and investors
The Group pays special attention to engagement with shareholders and investors in an effort to:
Raise awareness about M.Video–Eldorado’s investment appeal and its development while seeking to increase
market capitalization;
Disclose information about the Group’s operations, the implementation of its development strategy, and
financial and non-financial indicators;
Expand and diversify M.Video–Eldorado’s investor base to provide access to a wide range of capital market
instruments;
Provide feedback from the investment community and generate new ideas through dialogue with investors;
Inform the investment community about the Group’s efforts to make the business sustainable.
M.Video–Eldorado is committed to creating value for shareholders and investors by:
Implementing a strategy for profitable growth, strengthening its market position and realizing its
investment potential;
Diversifying the shareholder base and observing high standards of transparency and corporate governance;
Increasing transparency and openness in matters concerning sustainable development.
Frequency of interaction: daily.
Suppliers and partners
Our work with suppliers and partners is built on the principle of longterm
mutually beneficial cooperation and aims to:
Develop long-term relationships with suppliers and other
counterparties to ensure that M.Video–Eldorado products are highquality
and competitive over the long term;
Raise partners’ awareness of the Group’s activities, as well as its
long-term plans and development;
Improve communications with partners, as well as search for
and introduce new tools and channels of interaction;
Provide a common understanding of the mutual obligations
and expectations from cooperation.
M.Video–Eldorado adheres to the following principles of cooperation:
Be a reliable partner and major counterparty for a wide range of
suppliers;
Observe high standards in quality control and corporate conduct
and require suppliers to comply with them;
Introduce modern IT solutions to improve the automation and
efficiency of the supply system.
